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This web site had the following in the web site, "HOO has reinvented itself from being all about skincare to all about you a center that has everything you need to be your most beautiful." We noticed that the web site stated " This evolution is a testament to HOOs commitment to enhancing the individuals natural beauty through a wide array of medical treatments." It also said " It separates itself from the pack by working only with. Dermatologists and Plastic Surgeons, and carrying only the highest quality products." The header had obagi as the highest ranking optimized keyword. It is followed by house of obagi, obagi medical products, and best dermatologist philippines which isn't as ranked as highly as obagi. The next words hoodermatology.com uses is best derma in manila. philippine dermatologist was included and will not be understood by web crawlers.